![Adidas to lose 530 million dollars if it doesn't sell its 'Yeezy' line after breaking deal with Kanye West | Marca Adidas to lose 530 million dollars if it doesn't sell its 'Yeezy' line after breaking deal with Kanye West | Marca](https://e00-marca.uecdn.es/assets/multimedia/imagenes/2023/02/28/16775818855352.jpg)
Adidas to lose 530 million dollars if it doesn't sell its 'Yeezy' line after breaking deal with Kanye West | Marca
![adidas + KANYE WEST announce the YEEZY SLIDE Desert Sand, the YEEZY SLIDE Bone, and the YEEZY SLIDE Resin adidas + KANYE WEST announce the YEEZY SLIDE Desert Sand, the YEEZY SLIDE Bone, and the YEEZY SLIDE Resin](https://preview.thenewsmarket.com/Previews/ADID/StillAssets/1920x1080/553300_v3.jpg)
adidas + KANYE WEST announce the YEEZY SLIDE Desert Sand, the YEEZY SLIDE Bone, and the YEEZY SLIDE Resin
![The fate of Adidas' excess Yeezy stock, after splitting from Ye, aka Kanye West: rather than 'burn' it, CEO Bjørn Gulden plans to sell the sneakers and donate the proceeds to charity The fate of Adidas' excess Yeezy stock, after splitting from Ye, aka Kanye West: rather than 'burn' it, CEO Bjørn Gulden plans to sell the sneakers and donate the proceeds to charity](https://cdn.i-scmp.com/sites/default/files/d8/images/canvas/2023/05/12/8a622c69-48c6-4175-8570-34c21551bf61_35be7060.jpg)
The fate of Adidas' excess Yeezy stock, after splitting from Ye, aka Kanye West: rather than 'burn' it, CEO Bjørn Gulden plans to sell the sneakers and donate the proceeds to charity
![Adidas stuck with hundreds of millions in Kanye West's Yeezy brand stock - Portland Business Journal Adidas stuck with hundreds of millions in Kanye West's Yeezy brand stock - Portland Business Journal](https://media.bizj.us/view/img/6206961/yzy350white002*750xx1962-1104-0-184.jpg)